Drinks&Co brand profile in the UK 2022
When it comes to beverage online shop users, brand awareness of Drinks&Co is at 41% in the UK. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Drinks&Co in the UK?
In total, 14% of UK beverage online shop users say they like Drinks&Co. However, in actuality, among the 41% of UK respondents who know Drinks&Co, 34% of people like the brand.
What is the usage share of Drinks&Co in the UK?
All in all, 12% of beverage online shop users in the UK use Drinks&Co. That means, of the 41% who know the brand, 29% use them.
How loyal are the customers of Drinks&Co?
Around 6% of beverage online shop users in the UK say they are likely to use Drinks&Co again. Set in relation to the 12% usage share of the brand, this means that 50% of their customers show loyalty to the brand.
What's the buzz around Drinks&Co in the UK?
In July 2022, about 13% of UK beverage online shop users had heard about Drinks&Co in the media, on social media, or in advertising over the past three months. Of the 41% who know the brand, that's 32%, meaning at the time of the survey there's some buzz around Drinks&Co in the UK.
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