Buccellati brand profile in the United States 2024
When it comes to jewelry owners, brand awareness of Buccellati is at 31% in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Buccellati in the United States?
In total, 8% of U.S. jewelry owners say they like Buccellati. However, in actuality, among the 31% of U.S. respondents who know Buccellati, 26% of people like the brand.
What is the usage share of Buccellati in the United States?
All in all, 6% of jewelry owners in the United States own Buccellati. That means, of the 31% who know the brand, 19% own them.
How loyal are the owners of Buccellati?
Around 4% of jewelry owners in the United States say they are likely to purchase Buccellati again. Set in relation to the 6% usage share of the brand, this means that 67% of their owners show loyalty to the brand.
What's the buzz around Buccellati in the United States?
In March 2024, about 8% of U.S. jewelry owners had heard about Buccellati in the media, on social media, or in advertising over the past three months. Of the 31% who know the brand, that's 26%, meaning at the time of the survey there's some buzz around Buccellati in the United States.