This statistic presents the share of adults who are more likely to see a movie if the poster contains selected content in the United States as of April 2019. The data reveals that the presence of positive reviews from critics on a film poster had the highest influence on potential moviegoers, with 39 percent saying that this would make them more likely to go and see a movie. Conversely, 58 percent said that positive reviews from celebrities on a film poster made no difference to their interest in going to see the feature.
Share of adults who are more likely to see a movie if the poster contains selected content in the United States as of April 2019
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Morning Consult. (May 7, 2019). Share of adults who are more likely to see a movie if the poster contains selected content in the United States as of April 2019 [Graph]. In Statista. Retrieved May 02, 2024, from https://www.statista.com/statistics/1006264/movie-poster-content-influence-us-on-moviegoing/
Morning Consult. "Share of adults who are more likely to see a movie if the poster contains selected content in the United States as of April 2019." Chart. May 7, 2019. Statista. Accessed May 02, 2024. https://www.statista.com/statistics/1006264/movie-poster-content-influence-us-on-moviegoing/
Morning Consult. (2019). Share of adults who are more likely to see a movie if the poster contains selected content in the United States as of April 2019. Statista. Statista Inc.. Accessed: May 02, 2024. https://www.statista.com/statistics/1006264/movie-poster-content-influence-us-on-moviegoing/
Morning Consult. "Share of Adults Who Are More Likely to See a Movie If The Poster Contains Selected Content in The United States as of April 2019." Statista, Statista Inc., 7 May 2019, https://www.statista.com/statistics/1006264/movie-poster-content-influence-us-on-moviegoing/
Morning Consult, Share of adults who are more likely to see a movie if the poster contains selected content in the United States as of April 2019 Statista, https://www.statista.com/statistics/1006264/movie-poster-content-influence-us-on-moviegoing/ (last visited May 02, 2024)
Share of adults who are more likely to see a movie if the poster contains selected content in the United States as of April 2019 [Graph], Morning Consult, May 7, 2019. [Online]. Available: https://www.statista.com/statistics/1006264/movie-poster-content-influence-us-on-moviegoing/