Willingness to pay more for eco-friendly apparel or footwear U.S. consumers 2018
The statistic shows the willingness of consumers to pay more to purchase apparel or footwear with eco-friendly fabrics and materials in the United States in 2018. As of 2018, 63 percent of respondents stated that they were willing to pay more to purchase apparel or footwear that was made with eco-friendly fabrics and materials.