Political groups in the European Union (EU): online advertising spend 2019

These are the ten political groups in the EU with the most political ad impressions from February to May 2019, ranked by online ad spending. The European Parliament spent almost one and a half million euros, more than any other political group in the EU in this time period. The election to the European Parliament was held between 23 and 26 May, 2019. The second biggest spenders were the SPD (Social Democratic Party of Germany), who spent almost 1.2 million euros on online political advertising in the three months leading up to the European Parliament elections.

Online advertising spend by political groups with the highest number of ad impressions in the European Union (EU) from February to May 2019

Spend in thousand euros
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Source

Release date

May 2019

Region

EU

Survey time period

February 17 to May 17, 2019

Supplementary notes

The source adds the following information: "This report contains aggregated statistics on spending and impressions about political ads on Facebook, Instagram, Google, and YouTube in the weeks leading up to the European Parliament election."

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Statistics on "Online political advertising in Europe"

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