Digital original series demand share in Ireland in Q1 2019, by genre

This statistic, based on data provided by Parrot Analytics, shows that with 43.7 percent of the demand share, drama was the most in-demand digital original series genre in Ireland in the first quarter of 2019. Comedy was the next most in-demand digital original series with over a fifth of the share (21.7 percent), followed by action/adventure with 16.4 percent.

Most popular digital original series genres based on share of audience demand in Ireland in 1st quarter 2019*

Demand share
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Source

Release date

July 2019

Region

Ireland

Survey time period

Q1 2019

Supplementary notes

* Parrot Analytics defines demand expressions as follows: "Demand Expressions®: A global metric standard developed by Parrot Analytics which represents the total audience demand being expressed for a title, within a market. Audience demand reflects the desire, engagement and viewership, weighted by importance; so a stream / download is a higher expression of demand than a 'like' / comment."

A digital original series is defined as: "a multi-episode series where the most recent season was produced or first made available on a streaming platform."

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