Electronics purchase channel choice in the United Kingdom (UK) August 2020

Published by
Tugba Sabanoglu,
Feb 4, 2022
An August 2020 customer survey conducted in the United Kingdom (UK) found that almost half of the customers intended to purchase electronic products online and/or delivered to themselves. Customers who opted for buying these products in-store were less than one third of the respondents polled in the study.

Distribution of intended purchase channels of electronic products among consumers in the United Kingdom (UK) in August 2020*

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Release date

August 2020

Region

United Kingdom

Survey time period

August 22, 2020

Age group

18 years and older

Supplementary notes

* This question was phrased by the source as follows: "How do you plan to purchase each of the following items over the next four weeks?"
In addition to the question posed in this survey, the source gave the following information regarding methodology:

Labels: 1 - In-store only
3 - 50/50 In-store vs. online/delivered
5 - Online/delivered only

Resulting categories:
1 or 2 - In-store
3 - Mixed
4 or 5 - Online/delivered

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