Share of people uploading self-created content in Sweden 2020, by age
In 2020, 43 percent of users in Sweden between 16 and 24 years uploaded self-created content, like videos, photos, music, or texts. This share decreases among older user groups. Only users between the age of 25 and 34 were seven percent more likely to upload self-created content. Only 44 percent of people between 35 and 44 did so in 2020. The share of people between 45 and 54 were even lower with only 42 percent. The lowest share of users to use the internet in this manner can be found among 55 and 64-year old’s among which only 34 percent shared their own content online.