A 2021 study on Generation Z and millennial shoppers in Canada revealed that 46 percent of surveyed respondents shopped online for efficiency reasons. Additionally, 43 percent reported that they made online purchases for availability reasons.
Reasons to make purchases online among Generation Z and millennial shoppers in Canada in 2021
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Leger. (February 8, 2022). Reasons to make purchases online among Generation Z and millennial shoppers in Canada in 2021 [Graph]. In Statista. Retrieved April 29, 2024, from https://www.statista.com/statistics/1319181/canada-genz-millennial-reasons-shopping-online/
Leger. "Reasons to make purchases online among Generation Z and millennial shoppers in Canada in 2021." Chart. February 8, 2022. Statista. Accessed April 29, 2024. https://www.statista.com/statistics/1319181/canada-genz-millennial-reasons-shopping-online/
Leger. (2022). Reasons to make purchases online among Generation Z and millennial shoppers in Canada in 2021. Statista. Statista Inc.. Accessed: April 29, 2024. https://www.statista.com/statistics/1319181/canada-genz-millennial-reasons-shopping-online/
Leger. "Reasons to Make Purchases Online among Generation Z and Millennial Shoppers in Canada in 2021." Statista, Statista Inc., 8 Feb 2022, https://www.statista.com/statistics/1319181/canada-genz-millennial-reasons-shopping-online/
Leger, Reasons to make purchases online among Generation Z and millennial shoppers in Canada in 2021 Statista, https://www.statista.com/statistics/1319181/canada-genz-millennial-reasons-shopping-online/ (last visited April 29, 2024)
Reasons to make purchases online among Generation Z and millennial shoppers in Canada in 2021 [Graph], Leger, February 8, 2022. [Online]. Available: https://www.statista.com/statistics/1319181/canada-genz-millennial-reasons-shopping-online/