Soccer is one of the biggest sports in the world and is enjoyed by fans of all ages across the globe. In 2022, 95 percent of sporting enthusiasts were aware of the FIFA World Cup. However, just over half of these fans expressed a willingness to pay for live or on-demand coverage.
Public awareness of the FIFA World Cup among sports fans worldwide as of February 2022
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Nielsen. (July 31, 2022). Public awareness of the FIFA World Cup among sports fans worldwide as of February 2022 [Graph]. In Statista. Retrieved May 21, 2024, from https://www.statista.com/statistics/1330972/awareness-fifa-world-cup/
Nielsen. "Public awareness of the FIFA World Cup among sports fans worldwide as of February 2022." Chart. July 31, 2022. Statista. Accessed May 21, 2024. https://www.statista.com/statistics/1330972/awareness-fifa-world-cup/
Nielsen. (2022). Public awareness of the FIFA World Cup among sports fans worldwide as of February 2022. Statista. Statista Inc.. Accessed: May 21, 2024. https://www.statista.com/statistics/1330972/awareness-fifa-world-cup/
Nielsen. "Public Awareness of The Fifa World Cup among Sports Fans Worldwide as of February 2022." Statista, Statista Inc., 31 Jul 2022, https://www.statista.com/statistics/1330972/awareness-fifa-world-cup/
Nielsen, Public awareness of the FIFA World Cup among sports fans worldwide as of February 2022 Statista, https://www.statista.com/statistics/1330972/awareness-fifa-world-cup/ (last visited May 21, 2024)
Public awareness of the FIFA World Cup among sports fans worldwide as of February 2022 [Graph], Nielsen, July 31, 2022. [Online]. Available: https://www.statista.com/statistics/1330972/awareness-fifa-world-cup/