Cloud-based diagnostic employee engagement survey market size Japan 2021-2027

The size of the cloud-based diagnostic employee engagement survey market in Japan was projected to reach eight billion Japanese yen in 2023. Employee engagement measures the attitudes and emotions of employees, such as satisfaction, motivation, and the affinity a worker holds towards his or her company, which can contribute to general work morale, team cohesion, and mental health. The market, which grew in recent years due to an increasing adoption by larger enterprises, was expected to reach a size of 14 billion yen by 2027. This forecast was based on the assumption that the demand for employee engagement surveys, whose results are also used to improve employee retention rates and improve business performances, would increase further.