According to a survey conducted in Japan in December 2022, the VTuber agency Nijisanji was known by 89.6 percent of people who were interested in VTubers. The only other agency or project in this field that enjoyed a comparable level of recognition was the agency Hololive. The word "VTuber," a short form for "virtual YouTuber," refers to video content creators that use computer-generated avatars. The term was coined by the Japanese VTuber Kizuna Ai and has also been used for similar content creators of other video platforms.
Most commonly known virtual YouTuber (VTuber) agencies and projects in Japan as of December 2022
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Yano Research. (March 20, 2023). Most commonly known virtual YouTuber (VTuber) agencies and projects in Japan as of December 2022 [Graph]. In Statista. Retrieved May 19, 2024, from https://www.statista.com/statistics/1373766/japan-most-commonly-known-vtuber-agencies-and-projects/
Yano Research. "Most commonly known virtual YouTuber (VTuber) agencies and projects in Japan as of December 2022." Chart. March 20, 2023. Statista. Accessed May 19, 2024. https://www.statista.com/statistics/1373766/japan-most-commonly-known-vtuber-agencies-and-projects/
Yano Research. (2023). Most commonly known virtual YouTuber (VTuber) agencies and projects in Japan as of December 2022. Statista. Statista Inc.. Accessed: May 19, 2024. https://www.statista.com/statistics/1373766/japan-most-commonly-known-vtuber-agencies-and-projects/
Yano Research. "Most Commonly Known Virtual Youtuber (Vtuber) Agencies and Projects in Japan as of December 2022." Statista, Statista Inc., 20 Mar 2023, https://www.statista.com/statistics/1373766/japan-most-commonly-known-vtuber-agencies-and-projects/
Yano Research, Most commonly known virtual YouTuber (VTuber) agencies and projects in Japan as of December 2022 Statista, https://www.statista.com/statistics/1373766/japan-most-commonly-known-vtuber-agencies-and-projects/ (last visited May 19, 2024)
Most commonly known virtual YouTuber (VTuber) agencies and projects in Japan as of December 2022 [Graph], Yano Research, March 20, 2023. [Online]. Available: https://www.statista.com/statistics/1373766/japan-most-commonly-known-vtuber-agencies-and-projects/