As of April 2022, Millennials in the United States were the most likely generational cohort to receive deliveries due to signing up for an online subscription service (58 percent). Bridge millennial consumers followed, with 56 percent receiving product deliveries as a result of an online subscription.
Share of consumers receiving deliveries from an online subscription service in the United States as of April 2022, by generational cohort
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PYMNTS. (July 8, 2022). Share of consumers receiving deliveries from an online subscription service in the United States as of April 2022, by generational cohort [Graph]. In Statista. Retrieved May 13, 2024, from https://www.statista.com/statistics/1375351/us-online-subscription-shoppers-generation/
PYMNTS. "Share of consumers receiving deliveries from an online subscription service in the United States as of April 2022, by generational cohort." Chart. July 8, 2022. Statista. Accessed May 13, 2024. https://www.statista.com/statistics/1375351/us-online-subscription-shoppers-generation/
PYMNTS. (2022). Share of consumers receiving deliveries from an online subscription service in the United States as of April 2022, by generational cohort. Statista. Statista Inc.. Accessed: May 13, 2024. https://www.statista.com/statistics/1375351/us-online-subscription-shoppers-generation/
PYMNTS. "Share of Consumers Receiving Deliveries from An Online Subscription Service in The United States as of April 2022, by Generational Cohort." Statista, Statista Inc., 8 Jul 2022, https://www.statista.com/statistics/1375351/us-online-subscription-shoppers-generation/
PYMNTS, Share of consumers receiving deliveries from an online subscription service in the United States as of April 2022, by generational cohort Statista, https://www.statista.com/statistics/1375351/us-online-subscription-shoppers-generation/ (last visited May 13, 2024)
Share of consumers receiving deliveries from an online subscription service in the United States as of April 2022, by generational cohort [Graph], PYMNTS, July 8, 2022. [Online]. Available: https://www.statista.com/statistics/1375351/us-online-subscription-shoppers-generation/