During a survey carried out among UK marketers in April 2023, 78 percent of respondents said that they thought that it was important for a company to have a consistent branded signature across all of their emails. However, 29 percent said they were not using an email signature management platform. Among those who did deploy such a platform, 67 percent stated they expected email signatures to help generate leads and 50 percent said they used email signatures to share content with key client audiences.
Marketer perception of email signatures in branded emails in the United Kingdom (UK) as of April 2023
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Exclaimer. (June 13, 2023). Marketer perception of email signatures in branded emails in the United Kingdom (UK) as of April 2023 [Graph]. In Statista. Retrieved May 03, 2024, from https://www.statista.com/statistics/1394421/marketer-perception-email-signatures-branded-emails-uk/
Exclaimer. "Marketer perception of email signatures in branded emails in the United Kingdom (UK) as of April 2023." Chart. June 13, 2023. Statista. Accessed May 03, 2024. https://www.statista.com/statistics/1394421/marketer-perception-email-signatures-branded-emails-uk/
Exclaimer. (2023). Marketer perception of email signatures in branded emails in the United Kingdom (UK) as of April 2023. Statista. Statista Inc.. Accessed: May 03, 2024. https://www.statista.com/statistics/1394421/marketer-perception-email-signatures-branded-emails-uk/
Exclaimer. "Marketer Perception of Email Signatures in Branded Emails in The United Kingdom (Uk) as of April 2023." Statista, Statista Inc., 13 Jun 2023, https://www.statista.com/statistics/1394421/marketer-perception-email-signatures-branded-emails-uk/
Exclaimer, Marketer perception of email signatures in branded emails in the United Kingdom (UK) as of April 2023 Statista, https://www.statista.com/statistics/1394421/marketer-perception-email-signatures-branded-emails-uk/ (last visited May 03, 2024)
Marketer perception of email signatures in branded emails in the United Kingdom (UK) as of April 2023 [Graph], Exclaimer, June 13, 2023. [Online]. Available: https://www.statista.com/statistics/1394421/marketer-perception-email-signatures-branded-emails-uk/