Biggest shopping incentives for women to buy clothes in Germany 2023

Published by Statista Research Department, Feb 26, 2024

In 2023, around 53 percent of women in Germany said that the biggest shopping incentive for them is when they find a new deal. Another popular reason for making a purchase was coming across something they liked. 

Biggest shopping incentives for women to buy clothes in Germany in 2023

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Release date

July 2023

Region

Germany

Survey time period

January and February 2023

Number of respondents

1,016 respondents

Age group

18-70 years

Special properties

Women and non-binary people

Method of interview

Online survey

Supplementary notes

A maximum of five answers were possible.

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