Products ordered on eMAG in the first three hours of Black Friday in Romania 2023
For Black Friday, over 2.8 million products were sold on eMAG in 2023. Nearly 1.5 million products were ordered in the first three hours of the event, with a total value of 417 million Romanian lei. Drinks, groceries, and pet shops were by far the most popular category, followed by fragrances, cosmetics, and personal care products.