The statistic shows the share of consumers who are influenced by internet advertising to purchase products from selected verticals in the United States as of January 2017. In the measured period, 39 percent of responding U.S. consumers said that their electronics purchases were influenced by online ads.
Share of consumers who are influenced by internet advertising to purchase products from selected verticals in the United States as of January 2017
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IAB (U.S.). (December 20, 2017). Share of consumers who are influenced by internet advertising to purchase products from selected verticals in the United States as of January 2017 [Graph]. In Statista. Retrieved March 29, 2024, from https://www.statista.com/statistics/247842/consumer-attitudes-towards-online-advertising-in-the-us-by-format/
IAB (U.S.). "Share of consumers who are influenced by internet advertising to purchase products from selected verticals in the United States as of January 2017." Chart. December 20, 2017. Statista. Accessed March 29, 2024. https://www.statista.com/statistics/247842/consumer-attitudes-towards-online-advertising-in-the-us-by-format/
IAB (U.S.). (2017). Share of consumers who are influenced by internet advertising to purchase products from selected verticals in the United States as of January 2017. Statista. Statista Inc.. Accessed: March 29, 2024. https://www.statista.com/statistics/247842/consumer-attitudes-towards-online-advertising-in-the-us-by-format/
IAB (U.S.). "Share of Consumers Who Are Influenced by Internet Advertising to Purchase Products from Selected Verticals in The United States as of January 2017." Statista, Statista Inc., 20 Dec 2017, https://www.statista.com/statistics/247842/consumer-attitudes-towards-online-advertising-in-the-us-by-format/
IAB (U.S.), Share of consumers who are influenced by internet advertising to purchase products from selected verticals in the United States as of January 2017 Statista, https://www.statista.com/statistics/247842/consumer-attitudes-towards-online-advertising-in-the-us-by-format/ (last visited March 29, 2024)
Share of consumers who are influenced by internet advertising to purchase products from selected verticals in the United States as of January 2017 [Graph], IAB (U.S.), December 20, 2017. [Online]. Available: https://www.statista.com/statistics/247842/consumer-attitudes-towards-online-advertising-in-the-us-by-format/