Shopping trip distribution of U.S. shoppers by channel 2014

Share of shopping trips of U.S. consumers in 2014, by channel

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Release date

October 2014

Region

United States

Survey time period

2014**

Supplementary notes

* Grocery and Mass/Super do not include Walmart.
** IRI CSIA for the 52 weeks ended August 10, 2014. Percentage shares are based on internal calculations,
Figures do not add up to 100 percent since not all channels are presented.

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