Reach of The Scotsman newspaper in the United Kingdom 2019-2020, by demographic
The newspaper The Scotsman had an average monthly reach of over five million adults in the United Kingdom from April 2019 to March 2020. The print and digital reach of The Scotsman and Scotland on Sunday was higher amongst older consumers, with roughly 3.9 million in the over 35 years age group accessing The Scotsman each month.