During the observation period the brand value of Santander decreased from 18.7 billion U.S. dollars in 2015 to 146.9 billion U.S. dollars in 2023. Also the brand value of BBVA decreased overall between 2015 and 2023, from approximately 8.34 billion U.S. dollars to roughly 6.63 billion U.S. dollars in 2023.
Brand value of Santander and BBVA banks in Spain from 2015 to 2023 (in million U.S. dollars)
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Brand Finance. (February 10, 2023). Brand value of Santander and BBVA banks in Spain from 2015 to 2023 (in million U.S. dollars) [Graph]. In Statista. Retrieved April 24, 2024, from https://www.statista.com/statistics/417142/brand-value-of-leading-spanish-banks/
Brand Finance. "Brand value of Santander and BBVA banks in Spain from 2015 to 2023 (in million U.S. dollars)." Chart. February 10, 2023. Statista. Accessed April 24, 2024. https://www.statista.com/statistics/417142/brand-value-of-leading-spanish-banks/
Brand Finance. (2023). Brand value of Santander and BBVA banks in Spain from 2015 to 2023 (in million U.S. dollars). Statista. Statista Inc.. Accessed: April 24, 2024. https://www.statista.com/statistics/417142/brand-value-of-leading-spanish-banks/
Brand Finance. "Brand Value of Santander and Bbva Banks in Spain from 2015 to 2023 (in Million U.S. Dollars)." Statista, Statista Inc., 10 Feb 2023, https://www.statista.com/statistics/417142/brand-value-of-leading-spanish-banks/
Brand Finance, Brand value of Santander and BBVA banks in Spain from 2015 to 2023 (in million U.S. dollars) Statista, https://www.statista.com/statistics/417142/brand-value-of-leading-spanish-banks/ (last visited April 24, 2024)
Brand value of Santander and BBVA banks in Spain from 2015 to 2023 (in million U.S. dollars) [Graph], Brand Finance, February 10, 2023. [Online]. Available: https://www.statista.com/statistics/417142/brand-value-of-leading-spanish-banks/