Leading brands in beer industry Spain 2021

Leading beer brands ranked by consumer reach in Spain in 2021

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Release date

2022

Region

Spain

Survey time period

2021

Number of respondents

12,000**

Method of interview

Online panel

Supplementary notes

* 'Consumer Reach Points' measure a brand's importance in terms of the number of times brands are chosen by shoppers. This estimate is calculated by multiplying three numbers: penetration (how many surveyed households bought the brand), population (number of surveyed households in the country under study), and frequency (how often surveyed households bought the brand).

** 12,000 households.

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