Digital video ad views in the U.S. 2023, by platform

Published by
Michele Majidi,
Nov 8, 2023
In the first half of 2023, free ad-supported streaming (FAST) services accounted for 23 percent of digital video ad views in the United States whereas virtual multichannel video programming distributors, such as YouTube TV, accounted for six percent of the total.

Distribution of digital video ad views in the United States in 1st half 2023, by distribution platform type

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Release date

October 2023

Region

United States

Survey time period

H1 2023

Special properties

represents activity on Freewheel's platform broader industry metrics may vary

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