Italy: opinion on advertising pact in Internet 2015

Published by Statista Research Department, Nov 30, 2015
The statistic shows the share of opinions regarding the necessity of some websites of using advertising to generate revenue. The greatest share of respondent (47 percent) answered the question saying that they understand the necessity of using advertisements.

Internet websites can publish their contents thanks to revenue derived from advertising. Did you ever think about it?

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Source

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Release date

November 2015

Region

Italy

Survey time period

October to November 2015

Number of respondents

2,000 respondents

Age group

18 years and older

Method of interview

Online survey

Supplementary notes

This question was phrased by the source as follows: "La maggior parte dei siti di news, intrattenimento, sport, cucina, etc. presenti attualmente in rete, possono pubblicare i loro contenuti grazie ai ricavi generati dalla pubblicità. Ti è mai capitato di riflettere su questo fatto?".
Multiple answers were possible.

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