Mobile ad revenue in South Korea 2015-2024, by format

Published by Statista Research Department, Feb 8, 2024
In 2022, mobile search-based advertising in South Korea reached a revenue of around 3.6 trillion South Korean won, slightly more than display advertising. While both formats of advertising have seen increases in revenue over the past few years, search-based ads are forecast to experience bigger growth.

Mobile advertising revenue in South Korea from 2015 to 2022 with forecasts up to 2024, by format (in billion South Korean won)

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Release date

January 2024

Region

South Korea

Survey time period

2015 to 2022

Supplementary notes

* Estimate.

Figures have been rounded.

1,000 South Korean won equals 0.75 U.S. dollars or 0.69 euro as of February 2024.

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