This statistic shows information on the average share of video advertising time per day in the United Kingdom (UK) in 2017, by type and age. That year, live TV accounted for 85.8 percent of daily video advertising time across all age groups. For Millennials aged between 16 and 34 years, the share of live television in daily video ad consumption was noticeably lower, at 76.3 percent.
Average share of video advertising time per day in the United Kingdom (UK) in 2017, by type and age
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Thinkbox. (April 19, 2018). Average share of video advertising time per day in the United Kingdom (UK) in 2017, by type and age [Graph]. In Statista. Retrieved March 28, 2024, from https://www.statista.com/statistics/755018/daily-video-ad-time-by-type-in-the-united-kingdom/
Thinkbox. "Average share of video advertising time per day in the United Kingdom (UK) in 2017, by type and age." Chart. April 19, 2018. Statista. Accessed March 28, 2024. https://www.statista.com/statistics/755018/daily-video-ad-time-by-type-in-the-united-kingdom/
Thinkbox. (2018). Average share of video advertising time per day in the United Kingdom (UK) in 2017, by type and age. Statista. Statista Inc.. Accessed: March 28, 2024. https://www.statista.com/statistics/755018/daily-video-ad-time-by-type-in-the-united-kingdom/
Thinkbox. "Average Share of Video Advertising Time per Day in The United Kingdom (Uk) in 2017, by Type and Age." Statista, Statista Inc., 19 Apr 2018, https://www.statista.com/statistics/755018/daily-video-ad-time-by-type-in-the-united-kingdom/
Thinkbox, Average share of video advertising time per day in the United Kingdom (UK) in 2017, by type and age Statista, https://www.statista.com/statistics/755018/daily-video-ad-time-by-type-in-the-united-kingdom/ (last visited March 28, 2024)
Average share of video advertising time per day in the United Kingdom (UK) in 2017, by type and age [Graph], Thinkbox, April 19, 2018. [Online]. Available: https://www.statista.com/statistics/755018/daily-video-ad-time-by-type-in-the-united-kingdom/