African American movie fans were particularly interested in the film beforehand due to its casting decisions and its commentary on social justice. Only 13 percent of African-Americans stated that they never planned to watch the film.
In the film’s opening weekend, African Americans accounted for around 37 percent of all ticket buyers for Marvel’s ‘Black Panther’. Although the film was eagerly anticipated by all audiences, Viewership of Marvel’s Black Panther in its opening weekend in the United States in February 2018, by ethnicity
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Forbes. (February 20, 2018). Viewership of Marvel’s Black Panther in its opening weekend in the United States in February 2018, by ethnicity [Graph]. In Statista. Retrieved March 28, 2024, from https://www.statista.com/statistics/809385/black-panther-viewers-ethnicity/
Forbes. "Viewership of Marvel’s Black Panther in its opening weekend in the United States in February 2018, by ethnicity." Chart. February 20, 2018. Statista. Accessed March 28, 2024. https://www.statista.com/statistics/809385/black-panther-viewers-ethnicity/
Forbes. (2018). Viewership of Marvel’s Black Panther in its opening weekend in the United States in February 2018, by ethnicity. Statista. Statista Inc.. Accessed: March 28, 2024. https://www.statista.com/statistics/809385/black-panther-viewers-ethnicity/
Forbes. "Viewership of Marvel’s Black Panther in Its Opening Weekend in The United States in February 2018, by Ethnicity." Statista, Statista Inc., 20 Feb 2018, https://www.statista.com/statistics/809385/black-panther-viewers-ethnicity/
Forbes, Viewership of Marvel’s Black Panther in its opening weekend in the United States in February 2018, by ethnicity Statista, https://www.statista.com/statistics/809385/black-panther-viewers-ethnicity/ (last visited March 28, 2024)
Viewership of Marvel’s Black Panther in its opening weekend in the United States in February 2018, by ethnicity [Graph], Forbes, February 20, 2018. [Online]. Available: https://www.statista.com/statistics/809385/black-panther-viewers-ethnicity/