Tiffany & Co. global net sales share by product segment 2019

This timeline shows the net sales share of Tiffany and Co. worldwide in 2019, by product segment. In 2019, the net sales share of Tiffany & Co.'s fashion jewelry collections segment amounted to 55 percent.

Net sales share of Tiffany and Co. worldwide in 2019, by product segment

Characteristic	Share of net sales
Jewelry Collections*	55%
Engagement Jewelry**	26%
Designer Jewelry***	12%

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Release date

March 2020

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Region

Worldwide

Survey time period

2019

Supplementary notes

*This category includes jewelry in a wide range of prices within the Company's high jewelry and named jewelry collections such as Tiffany Paper Flowers®, Tiffany Victoria®, Tiffany Soleste®, Tiffany Keys, Tiffany T, Tiffany HardWear and Return to Tiffany®, among others. Jewelry in this category is primarily crafted using precious metals (platinum, gold or sterling silver) and may contain diamonds and/or other gemstones.

** This category includes engagement rings and wedding bands. Most jewelry in this category contains diamonds and is constructed of platinum and/or gold.

*** This category includes only jewelry that is attributed to one of the Company's "named" designers: Elsa Peretti, Paloma Picasso and Jean Schlumberger. Jewelry in this category is primarily crafted using precious metals (platinum, gold or sterling silver) and may contain diamonds and/or other gemstones.

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