Global online dating ARPU 2028

The global average revenue per paying user (ARPU) of online dating services was forecast to continuously decrease between 2024 and 2028 by in total two U.S. dollars. After the seventh consecutive decreasing year, the indicator is estimated to reach 39.25 U.S. dollars and therefore a new minimum in 2028.

Find further information concerning the indicator 'users by segment' in the 'Dating Services' segment of the eservices market in Singapore and the number of users in the 'Online Dating' segment of the eservices market in Indonesia.

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Online dating average revenue per user (ARPU) worldwide from 2018 to 2028 (in U.S. dollars)

Characteristic	Average revenue per online user in U.S. dollars
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Supplementary notes

Data provided by Statista Market Insights are estimates.

Definition:

The Online Dating market is made up of online services that offer a platform on which its members can flirt, chat or fall in love. Two noticeable examples are Tinder and Zoosk. In contrast to matchmaking services, online dating focuses on casual contacting and easy flirting among its members. The users normally carry out the search on their own. In doing so, they can apply search filters with regard to criteria such as age, location and other attributes.

Additional Information

Data includes revenue figures in Gross Merchandise Value (GMV), Users, average revenue per user (ARPU), and user penetration rate. User and revenue figures represent B2C services.

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