Share of individuals that use finance related websites in the EU-5 countries 2018

Share of the digital audience that use finance related websites in the European Union (5 countries*) as of March 2018, by category**

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Release date

June 2018

Region

France, Germany, Italy, Spain, United Kingdom

Survey time period

March 2018

Age group

18 years and older

Special properties

Multi-platform audience

Supplementary notes

* EU-5 includes the United Kingdom, France, Germany, Spain and Italy.
** Banking: Sites that include corporate banks and allow users to conduct online banking.
Personal finance: Sites that allow users to pay bills online, keep track of their finances and apply for credit cards.
News/Research: Sites with news on the stock market or financial companies.
Financial information/Advice: Sites offering information on mortgages, loans, insurance or mutual funds.
The total number of unique visitors to financial related sites in the EU-5 amounted to 182 million as of March 2018.

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