Social media in Ghana - statistics & facts
Key insights
- Active social media users
- 6.6m
Detailed statistics
Number of active social media users in Ghana 2017-2024
- Most used platform
- WhatsApp (90%)
Detailed statistics
Leading social media platforms in Ghana 2023
- Primary reason for using social media
- Keeping in touch with friends and family
Detailed statistics
Main reasons for using social media in Ghana 2023
Editor’s Picks Current statistics on this topic
Current statistics on this topic
Related topics
Recommended statistics
Overview
5
- Premium Statistic Social media users in Africa 2020-2029
- Premium Statistic Social media penetration in Africa 2024, by region
- Premium Statistic Social media users in Western Africa 2020-2029
- Premium Statistic Leading social media channels in Ghana 2023
- Premium Statistic Main reasons for using social media in Ghana 2023
Overview
-
Premium Statistic
Social media users in Africa 2020-2029
Social media users in Africa 2020-2029
Number of social media users in Africa from 2020 to 2029 (in millions)
-
Premium Statistic
Social media penetration in Africa 2024, by region
Social media penetration in Africa 2024, by region
Social media penetration in Africa in 2024, by region
-
Premium Statistic
Social media users in Western Africa 2020-2029
Social media users in Western Africa 2020-2029
Number of social media users in Western Africa from 2020 to 2029 (in millions)
-
Premium Statistic
Leading social media channels in Ghana 2023
Leading social media channels in Ghana 2023
Leading social media platforms in Ghana as of Q3 2023
-
Premium Statistic
Main reasons for using social media in Ghana 2023
Main reasons for using social media in Ghana 2023
Primary reasons for using social media platforms in Ghana as of 3rd quarter 2023
Internet
5
- Premium Statistic Penetration rate of internet users in Ghana 2017-2024
- Basic Statistic Number of internet users in Ghana 2017-2024
- Premium Statistic Mobile internet users in Ghana 2010-2029
- Premium Statistic Internet access revenue in Ghana 2014-2023, by device
- Premium Statistic Price for 1GB mobile data in Ghana 2023
Internet
-
Premium Statistic
Penetration rate of internet users in Ghana 2017-2024
Penetration rate of internet users in Ghana 2017-2024
Internet penetration rate in Ghana from 2017 to 2024
-
Basic Statistic
Number of internet users in Ghana 2017-2024
Number of internet users in Ghana 2017-2024
Total number of internet users in Ghana from 2017 to 2024 (in millions)
-
Premium Statistic
Mobile internet users in Ghana 2010-2029
Mobile internet users in Ghana 2010-2029
Number of mobile internet users in Ghana from 2010 to 2029 (in millions)
-
Premium Statistic
Internet access revenue in Ghana 2014-2023, by device
Internet access revenue in Ghana 2014-2023, by device
Internet access revenue in Ghana from 2014 to 2023, by device (in million U.S. dollars)
-
Premium Statistic
Price for 1GB mobile data in Ghana 2023
Price for 1GB mobile data in Ghana 2023
Price for mobile data in Ghana as of 2023 (in U.S. dollars per gigabyte)
Social media usage
5
- Premium Statistic Number of active social media users in Ghana 2017-2024
- Premium Statistic Percentage change in number of social media users in Ghana 2015-2022
- Premium Statistic Share of social media users in Ghana 2024, by gender
- Basic Statistic Leading social media platforms in Ghana 2023
- Premium Statistic Types of social media accounts followed in Ghana 2023
Social media usage
-
Premium Statistic
Number of active social media users in Ghana 2017-2024
Number of active social media users in Ghana 2017-2024
Total number of active social media users in Ghana from 2017 to 2024 (in millions)
-
Premium Statistic
Percentage change in number of social media users in Ghana 2015-2022
Percentage change in number of social media users in Ghana 2015-2022
Annual percentage change in the number of social media users in Ghana from 2015 to 2022
-
Premium Statistic
Share of social media users in Ghana 2024, by gender
Share of social media users in Ghana 2024, by gender
Share of social media users in Ghana as of January 2024, by gender
-
Basic Statistic
Leading social media platforms in Ghana 2023
Leading social media platforms in Ghana 2023
Social media platforms as a share of internet users in Ghana as of 3rd quarter 2023
-
Premium Statistic
Types of social media accounts followed in Ghana 2023
Types of social media accounts followed in Ghana 2023
Main types of social media accounts followed by internet users in Ghana as of Q3 2023
Platforms and users
7
- Premium Statistic WhatsApp users in Ghana 2020-2029
- Premium Statistic Facebook users in Ghana 2019-2028
- Premium Statistic Instagram users in Ghana 2019-2028
- Premium Statistic Twitter users in Ghana 2019-2028
- Premium Statistic Number of LinkedIn users in Ghana 2019-2028
- Premium Statistic Pinterest users in Ghana 2019-2028
- Premium Statistic Reddit users in Ghana 2020-2028
Platforms and users
-
Premium Statistic
WhatsApp users in Ghana 2020-2029
WhatsApp users in Ghana 2020-2029
Number of WhatsApp users in Ghana from 2020 to 2029 (in millions)
-
Premium Statistic
Facebook users in Ghana 2019-2028
Facebook users in Ghana 2019-2028
Number of Facebook users in Ghana from 2019 to 2028 (in millions)
-
Premium Statistic
Instagram users in Ghana 2019-2028
Instagram users in Ghana 2019-2028
Number of Instagram users in Ghana from 2019 to 2028 (in millions)
-
Premium Statistic
Twitter users in Ghana 2019-2028
Twitter users in Ghana 2019-2028
Number of Twitter users in Ghana from 2019 to 2028 (in millions)
-
Premium Statistic
Number of LinkedIn users in Ghana 2019-2028
Number of LinkedIn users in Ghana 2019-2028
Number of LinkedIn users in Ghana from 2019 to 2028 (in millions)
-
Premium Statistic
Pinterest users in Ghana 2019-2028
Pinterest users in Ghana 2019-2028
Number of Pinterest users in Ghana from 2019 to 2028 (in millions)
-
Premium Statistic
Reddit users in Ghana 2020-2028
Reddit users in Ghana 2020-2028
Forecast of the number of Reddit users in Ghana from 2020 to 2028 (in millions)
Platforms and user demographics
5
- Premium Statistic Share of Facebook users in Ghana 2023, by gender
- Premium Statistic Facebook users in Ghana by age group 2023
- Premium Statistic Share of Instagram users in Ghana 2023, by gender
- Premium Statistic Share of Instagram users in Ghana 2022, by age group
- Premium Statistic Share of LinkedIn users in Ghana 2023, by age group
Platforms and user demographics
-
Premium Statistic
Share of Facebook users in Ghana 2023, by gender
Share of Facebook users in Ghana 2023, by gender
Share of Facebook users in Ghana as of May 2023, by gender
-
Premium Statistic
Facebook users in Ghana by age group 2023
Facebook users in Ghana by age group 2023
Distribution of Facebook users in Ghana as of May 2023, by age group
-
Premium Statistic
Share of Instagram users in Ghana 2023, by gender
Share of Instagram users in Ghana 2023, by gender
Distribution of Instagram users in Ghana as of May 2023, by gender
-
Premium Statistic
Share of Instagram users in Ghana 2022, by age group
Share of Instagram users in Ghana 2022, by age group
Distribution of Instagram users in Ghana as of December 2022, by age group
-
Premium Statistic
Share of LinkedIn users in Ghana 2023, by age group
Share of LinkedIn users in Ghana 2023, by age group
Distribution of LinkedIn users in Ghana as of May 2023, by age group
Advertising revenue and reach
7
- Premium Statistic Ghana internet ad revenue 2013-2023
- Premium Statistic Social media ad-audience in Ghana 2021-2024, by platform
- Premium Statistic Distribution of social media ad-audience in Ghana 2024, by age & gender
- Premium Statistic Share of Facebook ad audience in Ghana 2024, by gender
- Premium Statistic Share of Instagram ad audience in Ghana 2024, by gender
- Premium Statistic Share of LinkedIn ad audience in Ghana 2024, by gender
- Premium Statistic Number of reachable X ad audience in Ghana 2020-2024
Advertising revenue and reach
-
Premium Statistic
Ghana internet ad revenue 2013-2023
Ghana internet ad revenue 2013-2023
Internet advertising revenue in Ghana from 2013 to 2023 (in million U.S. dollars)
-
Premium Statistic
Social media ad-audience in Ghana 2021-2024, by platform
Social media ad-audience in Ghana 2021-2024, by platform
Number of people on social media potentially reachable with advertising in Ghana from 2021 to 2024, by platform (in 1,000 users)
-
Premium Statistic
Distribution of social media ad-audience in Ghana 2024, by age & gender
Distribution of social media ad-audience in Ghana 2024, by age & gender
Distribution of social media advertising audience in Ghana as of 2024, by age group and gender
-
Premium Statistic
Share of Facebook ad audience in Ghana 2024, by gender
Share of Facebook ad audience in Ghana 2024, by gender
Share of Facebook users in Ghana potentially reachable with advertising in 2024, by gender
-
Premium Statistic
Share of Instagram ad audience in Ghana 2024, by gender
Share of Instagram ad audience in Ghana 2024, by gender
Share of Instagram users in Ghana potentially reachable with advertising in 2024, by gender
-
Premium Statistic
Share of LinkedIn ad audience in Ghana 2024, by gender
Share of LinkedIn ad audience in Ghana 2024, by gender
Share of LinkedIn users in Ghana potentially reachable with advertising as of January 2024, by gender
-
Premium Statistic
Number of reachable X ad audience in Ghana 2020-2024
Number of reachable X ad audience in Ghana 2020-2024
Number of X (Twitter) users in Ghana potentially reachable with advertising from 2020 to 2024 (in 1,000s)
Further reportsGet the best reports to understand your industry
Get the best reports to understand your industry
Contact
Get in touch with us. We are happy to help.
Meredith Alda
Sales Manager– Contact (United States)
Mon - Fri, 9am - 6pm (EST)
Yolanda Mega
Operations Manager– Contact (Asia)
Mon - Fri, 9am - 5pm (SGT)
Kisara Mizuno
Senior Business Development Manager– Contact (Asia)
Mon - Fri, 10:00am - 6:00pm (JST)
Lodovica Biagi
Director of Operations– Contact (Europe)
Mon - Fri, 9:30am - 5pm (GMT)
Carolina Dulin
Group Director - LATAM– Contact (Latin America)
Mon - Fri, 9am - 6pm (EST)