number of e-commerce users in the country reached 760 thousand in 2022.
Facebook was the most popular social media platform among online shoppers in Estonia, according to a study conducted between May and July 2022. It was followed by YouTube, which was visited by three quarters of respondents at least once a week. The Do you use any of the following social sites at least once a week?
Basic Account
Get to know the platform
You only have access to basic statistics.
This statistic is not included in your account.
Starter Account
The ideal entry-level account for individual users
- Instant access to 1m statistics
- Download in XLS, PDF & PNG format
- Detailed references
$199 USD / Month *
Professional Account
Full access
Business Solutions including all features.
* Prices do not include sales tax.
Other statistics that may interest you Statistics on
About the industry
10
- Premium Statistic Leading categories purchased online in Chile 2023
- Premium Statistic Most acceptable time of delivery for products bought online in Poland 2021
- Premium Statistic Mobile shopping usage 2017-2021
- Premium Statistic Leading mobile shopping apps South Korea 2021
- Premium Statistic Articles recently bought online South Korea 2021
- Premium Statistic Main situations using mobile shopping apps South Korea 2021
- Premium Statistic Purchase channels used by consumers within the previous three months South Korea 2021
- Premium Statistic Number of installed shopping apps South Korea 2021
- Premium Statistic Frequency of opening mobile shopping apps South Korea 2021
- Premium Statistic Mobile shopping purchasing items frequency South Korea 2021
About the region
10
- Premium Statistic Share of Facebook users in Estonia 2023, by age group
- Premium Statistic Facebook users' share in Estonia 2023, by age group and gender
- Premium Statistic Number of Facebook users in Estonia monthly 2020-2023
- Premium Statistic Share of Messenger users in Estonia 2023, by age group
- Premium Statistic Messenger users' share in Estonia 2023, by age group and gender
- Premium Statistic Number of Messenger users in Estonia monthly 2020-2023
- Basic Statistic E-commerce share of enterprise revenue in Estonia 2016-2022
- Premium Statistic E-commerce reach in Estonia 2010-2022, by gender
- Premium Statistic E-commerce reach in Estonia 2010-2022, by employment status
- Premium Statistic Revenue of the Baltika Group worldwide 2022, by sales channel
Selected statistics
2
Other regions
10
- Premium Statistic Main cross-border online shopping markets in Canada 2022, by market share
- Premium Statistic Paid membership usage among mobile shoppers South Korea 2021
- Premium Statistic Most important factors regarding online product deliveries in Poland 2021
- Premium Statistic Sales contribution of private labels for select online retailers in India FY 2019
- Premium Statistic Colombia: Cyber Monday website visitors 2017-2019, by device
- Premium Statistic M-commerce share of total retail online sales worldwide 2022, by region
- Basic Statistic Frequency of online shopping in Germany in 2020
- Premium Statistic Problems encountered when shopping online in Sweden 2023
- Premium Statistic Smartphone usage for online shopping in Spain 2020, by gender and age
- Premium Statistic Grupo Falabella: e-retail sales share 2018-2021, by quarter
Related statistics
10
- Premium Statistic Leading pharma e-commerce platforms in Russia 2023, by revenue
- Premium Statistic Leading mobile apps in Russia 2023, by in-app revenue
- Basic Statistic Share of enterprises selling B2B & B2G via a website in Lithuania 2013-2022
- Premium Statistic Print book e-commerce revenue growth in Russia 2012-2021
- Premium Statistic Leading online bookstores in Russia 2022, by print book titles
- Premium Statistic Leading book e-commerce platforms in Russia 2021, by revenue
- Premium Statistic Digital services revenue in Russia 2022, by segment
- Premium Statistic Leading mobile app categories in Russia 2021, by time spent
- Premium Statistic Most popular tour aggregator websites in Russia in 2019, by traffic
- Premium Statistic Number of e-commerce users in Russia 2019-2029
Further related statistics
5
- Leading online retailers in Southeast Asia 2020, by monthly visits
- Computer software: Online purchasing in Great Britain 2020, by age group
- Travel arrangements: Online purchasing in Great Britain 2019, by demographic
- Use of smartphones by shoppers in retail stores in Italy in 2015
- Unique visitors to most popular online retailers in India 2014
Further Content: You might find this interesting as well
Statistics
- Leading online retailers in Southeast Asia 2020, by monthly visits
- Computer software: Online purchasing in Great Britain 2020, by age group
- Travel arrangements: Online purchasing in Great Britain 2019, by demographic
- Use of smartphones by shoppers in retail stores in Italy in 2015
- Unique visitors to most popular online retailers in India 2014
Geopost. (February 6, 2023). Do you use any of the following social sites at least once a week? [Graph]. In Statista. Retrieved May 04, 2024, from https://www.statista.com/statistics/1373819/top-social-media-among-e-shoppers-estonia/
Geopost. "Do you use any of the following social sites at least once a week?." Chart. February 6, 2023. Statista. Accessed May 04, 2024. https://www.statista.com/statistics/1373819/top-social-media-among-e-shoppers-estonia/
Geopost. (2023). Do you use any of the following social sites at least once a week?. Statista. Statista Inc.. Accessed: May 04, 2024. https://www.statista.com/statistics/1373819/top-social-media-among-e-shoppers-estonia/
Geopost. "Do You Use Any of The following Social Sites at Least Once a Week?." Statista, Statista Inc., 6 Feb 2023, https://www.statista.com/statistics/1373819/top-social-media-among-e-shoppers-estonia/
Geopost, Do you use any of the following social sites at least once a week? Statista, https://www.statista.com/statistics/1373819/top-social-media-among-e-shoppers-estonia/ (last visited May 04, 2024)
Do you use any of the following social sites at least once a week? [Graph], Geopost, February 6, 2023. [Online]. Available: https://www.statista.com/statistics/1373819/top-social-media-among-e-shoppers-estonia/