In 2022, the promotion and advertising expenditure of Huazhu Hotels Group (previously called China Lodging Group) amounted to around 128 million yuan, decreasing from about 165 million yuan in the previous year. Overall, the spending showed a fluctuating and rising trend.
Promotion and advertising expenditure of Huazhu Hotels Group Ltd (China Lodging Group) from 2012 to 2022 (in million yuan)
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Huazhu Hotels. (May 23, 2023). Promotion and advertising expenditure of Huazhu Hotels Group Ltd (China Lodging Group) from 2012 to 2022 (in million yuan) [Graph]. In Statista. Retrieved April 29, 2024, from https://www.statista.com/statistics/1392689/huazhu-hotels-group-ad-spending/
Huazhu Hotels. "Promotion and advertising expenditure of Huazhu Hotels Group Ltd (China Lodging Group) from 2012 to 2022 (in million yuan)." Chart. May 23, 2023. Statista. Accessed April 29, 2024. https://www.statista.com/statistics/1392689/huazhu-hotels-group-ad-spending/
Huazhu Hotels. (2023). Promotion and advertising expenditure of Huazhu Hotels Group Ltd (China Lodging Group) from 2012 to 2022 (in million yuan). Statista. Statista Inc.. Accessed: April 29, 2024. https://www.statista.com/statistics/1392689/huazhu-hotels-group-ad-spending/
Huazhu Hotels. "Promotion and Advertising Expenditure of Huazhu Hotels Group Ltd (China Lodging Group) from 2012 to 2022 (in Million Yuan)." Statista, Statista Inc., 23 May 2023, https://www.statista.com/statistics/1392689/huazhu-hotels-group-ad-spending/
Huazhu Hotels, Promotion and advertising expenditure of Huazhu Hotels Group Ltd (China Lodging Group) from 2012 to 2022 (in million yuan) Statista, https://www.statista.com/statistics/1392689/huazhu-hotels-group-ad-spending/ (last visited April 29, 2024)
Promotion and advertising expenditure of Huazhu Hotels Group Ltd (China Lodging Group) from 2012 to 2022 (in million yuan) [Graph], Huazhu Hotels, May 23, 2023. [Online]. Available: https://www.statista.com/statistics/1392689/huazhu-hotels-group-ad-spending/