Japan: impact of order intake via B2B e-commerce on SMEs 2022

According to a survey conducted in September 2022 in Japan, the majority of small and medium-sized businesses with web-based order intake systems reported positive impacts on their operations. The leading benefit of implementing B2B e-commerce systems was the reduction of the workload resulting from orders received over phone calls, as reported by 44.1 percent of surveyed businesses in manufacturing and wholesale.

Impact of B2B e-commerce systems for receiving order on small and medium-sized businesses in Japan as of September 2022

Characteristic	Share of respondents
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Release date

November 2022

More information

Region

Japan

Survey time period

September 22 to 27, 2022

Number of respondents

281*

Special properties

multiple answers were allowed

Method of interview

Online survey

Supplementary notes

*Survey targets were proprietors, executives, and managers at manufacturing and wholesale businesses as well as people engaged in processing orders at their workplace. Businesses in Saitama, Chiba, Tokyo, Kanagawa, Aichi, Shiga, Kyoto, Hyogo, Nara, and Wakayama that implemented B2B e-commerce systems were surveyed.

Original question: "Please answer with the effects you perceived after implementing web-based order receival systems (B2B e-commerce)."

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