U.S. mobile games with most in-game purchases 2021

Share of mobile gamers in the United States who have made in-game purchases in select mobile games as of December 2021

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Source

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Release date

January 2022

Region

United States

Survey time period

December 14 to 30, 2021

Number of respondents

1,175 respondents

Age group

18 years and older

Special properties

among those who play mobile games

Method of interview

Online survey

Supplementary notes

Original question: "In which of these games have you bought in-game/in-app virtual goods such as game add-ons, extra characters, clothing and accessories, map packs, or weapon packs?"

Multiple answers were possible.

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Statistics on " Gaming monetization "

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Overview

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Consumer behavior

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Free-to-play (F2P) games

5

Premium games

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In-game purchases

4

In-app purchases

7

Gaming subscriptions

8

In-game monetization leaders

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Spotlight: NFT, gamefi & play-to-earn

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